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101 Ways welcomes Francesca Lavey as Chief Commercial Officer to lead growth and expansion strategy

101 Ways welcomes Francesca Lavey as Chief Commercial Officer to lead growth and expansion strategy


London (12/03/24) – 101 Ways, the leading technology consultancy, has announced the appointment of Francesca Lavey as its new Chief Commercial Officer (CCO).

This strategic hire comes at a pivotal moment for the company as it sets its sights on ambitious growth plans and prepares to scale for the future.

Francesca has a proven track record of driving commercial success and strategic growth initiatives for companies like EY, Proctor & Gamble, Plexal and Ciklum. As a key member of the senior leadership team, Francesca will oversee the commercial division, including marketing, business development, and account management – aligning their efforts with the company’s overarching growth strategy. Her expertise in senior stakeholder engagement will further strengthen relationships with key clients.

“I’m delighted to join 101 Ways – a company that sets such a high bar for digital experiences, innovation and service,” says Francesca. “I’m looking forward to playing a key role in structuring the organisation for expansion and ensuring 101 Ways remains well-positioned to capitalise on recent investments and future opportunities.”

“We are thrilled to welcome Francesca to the 101 Ways team,” said Zane Gambasin, Chief Executive Officer at 101 Ways. “Her leadership and strategic vision will be instrumental in driving our commercial initiatives forward as we continue this exciting phase of growth.”

101 Ways partners with leading brands to shape and deliver cutting edge digital products – helping clients achieve big wins for the organisation and outstanding digital experiences for customers. From cloud optimisation and data and AI enablement to modernisation and full scale transformation, we are here to help you set the pace and win. Our clients include M&S, Just Eat and Hargreaves Lansdown.

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